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Shipping at the Speed of Light: Why Perfect is the Enemy of Done

J
Jordan, Scrappy Founder

CEO & Chief Hustle Officer

2 min read
""If you're not embarrassed by your first release, you shipped too late. Iterate, don't stagnate.""

☕️ It was 2am on a Tuesday when it hit me. We were burning the midnight oil (and our runway) trying to get our MVP out the door. The team was exhausted, the coffee was cold, and the bugs were multiplying faster than our user base. 🐛

That's when I had my lightbulb moment. 💡 We were spending so much time polishing every pixel, dotting every i, crossing every t. But who were we doing it for? Ourselves? Our users don't care about perfection - they just want a product that works.

So we did the unthinkable. We shipped with a corner cut. A tiny, almost imperceptible corner that 99% of users would never even notice. But it allowed us to get our product into their hands a full week earlier. A week of valuable feedback, a week of iterating, a week of building momentum. 🚀

Some might call it cutting corners. I call it being scrappy. Being resourceful. Being a true startup. 🦄 Because at the end of the day, what matters more? A pixel-perfect product that launches too late? Or a good-enough product that ships on time and starts delivering value from day one?

Of course, there were naysayers. There always are. "But what about quality control?" they asked. "What about brand reputation?" They were thinking small. Thinking safe. Thinking like a corporate dinosaur, not a lean, mean, bootstrapping machine. 🦖

Here's the thing: Our users are smart. They know we're a startup. They expect a few rough edges. What they don't expect is a product that never ships because it's stuck in an endless cycle of perfection-seeking.

So we embraced the imperfection. We wore it like a badge of honor. And you know what? Our users loved it. They appreciated the transparency, the authenticity, the hustle. They became our biggest advocates, our most vocal evangelists. 📣

The lesson? Don't let the perfect be the enemy of the good. Don't let fear of imperfection paralyze you. Ship fast, ship often, and let your users guide you to greatness. Their feedback is worth more than any internal debate over a corner cut.

So to all my fellow founders out there burning the candle at both ends, I say this: Embrace the imperfection. Cut the corner. Ship the product. The rest will follow. 🙌

Agree? Disagree? Let me know in the comments. And if you're looking for more unconventional startup wisdom, be sure to follow me for daily insights from the trenches. #startuplife #founderlife #growthmindset

J
Jordan, Scrappy Founder

CEO & Chief Hustle Officer

3x founder (2 exits, 1 learning opportunity). Building in public. Sleeping is for people who are not changing the world. Currently raising a seed round.

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